Soul, Funk, R&B, & Hip-Hop

IAMSU! & The HBK

When: Fri., July 6, 9 p.m. 2012

The man behind that seemingly ubiquitous "Up" song has finally become a visible presence in East Bay hip-hop, advancing from the house-party circuit to Friday-night billings at large Oakland venues. IamSu! has also expanded his domain over mainstream radio, with a few sleeper hits and bawdy cameos on songs by E-40 and Clyde Carson. He's an agile, punch-line-oriented rapper, generally more at ease when he's talking about his libido, though he'll occasionally foray into darker subject matter -- his new mixtape, KILT, includes lyrics about poverty and world hunger. And he's charming, to boot. These days, the Pinole Valley High alum is seldom without a giant entourage of fellow rappers, producers, and hangers-on, many of who claim membership to his crew, the HBK gang. ("HBK" stands for "Heart-Break Kids.") They'll appear at The New Parish (579 18th St., Oakland) on Friday, July 6, alongside fellow libertines Jayant and Aka Frank. 9 p.m., $13-$18. TheNewParish.com

Rachel Swan

Price: $15, $18

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